Out-source your market research training to an expert!

At Stratage Consulting, we have specific training modules for a market research user.  This includes,

  • identifying need for insights and information
  • Identifying data sources
  • Need for formal market research
  • Type of market research, and linkage to different marketing issues
  • Evaluating the methodologies for best results
  • Types of research, and points to remember as a user
  • Linking research output to business solutions

In case required, we also have detailed modules on specific researches, such as the Retail Audits and Household Panels, as well as Media research.  The focus is less on methodology and more of extracting maximum value from existing and new researches.

Demystify Research.  Empower your People!